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SAN FRANCISCO – San Francisco Mayor Gavin Newsom, San Jose Mayor Chuck Reed and a representative of Oakland Mayor Ron Dellums gathered at a San Francisco park Wednesday to announce a new “Water Saving Hero” campaign aimed at persuading residents to take little steps like turning off the tap when they brush their teeth and taking shorter showers.

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MUMBAI, INDIA — For World Water Day, Ogilvy & Mather in Mumbai decided to go the educational route and actually teach us how to make urine into drinkable water with an old school-style poster.

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LONDON — It made for great headlines, but the fact that the UK version of Coca-Cola’s Dasani brand bottled water comes out of the London public supply should hardly have come as a surprise.
Figures from independent beverage research company Canadean show that at least two out of every five bottles of water sold around the world are, like Dasani, “purified” waters, rather than “source” waters which originate from a spring.

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source: Reuters

 

Are we naive when it comes to bottled water? Read more here.