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Despite backlash to bottled water, profits grow

New York, NY – Bottled water may be going the way of the dodo, if you believe the hype in the media these days. But despite the backlash from many about its green costs, profits are up. Nonetheless, Fiji Water is upping its marketing budget to make its image more eco-friendly. One of their new […]


Oil and water

With the gravity of describing a state secret, the counter clerk at Carl’s Pharmacy on Main Street in Aspen leaned over and whispered to the customer who was buying a bottle of water. “You know, water is the next oil,” she said. The irony wasn’t lost on the customer, a Chevron senior executive, who described […]